Angelina Villarreal
angelinav@crresearch.com
Angelina Villarreal, Vice President, joined C&R Research in 2007. She is currently focusing her efforts in the LatinoEyes division. Angelina has over 18 years of experience in market research. She has an extensive background in qualitative and quantitative domestic and international research. She also has extensive research experience in the following industries: packaged-goods, (beer, spirits, water, juice, food, etc.) and financial products and services (retail banking, credit cards, insurance, retirement, investments, etc.)
Angelina began working with the U.S. Hispanic market in 1989 while employed with Miller Brewing Company. Since then, she has been actively researching this dynamic market and, along the way, helping companies to better market and position their products among Latino consumers.
She has managed Latino, U.S. general market, and/or international projects for Miller Brewing Company, Philip Morris, Oscar Mayer, Principal Financial Group, CNA Insurance, Safeco Insurance as-well-as many other companies.
Angelina is originally from Monterrey, Mexico and holds a BA in Business Administration from "Tecnologico de Monterrey," an MA in Economics from "Universidad de Nuevo Leon," and a Ph.D. in Business Administration with a major in Consumer Behavior and a minor in Applied Statistics from the University of Pittsburgh.